Ad spend
Higher spend means more data to analyse, more bid work and more campaign scaling.
Engagements run on a fixed monthly management fee, set by the size and complexity of the account. Fees are agreed in writing before any work begins.
| Tier | Typical profile | Management fee |
|---|---|---|
| Small sellers | 1–5 SKUs $1,000 – $5,000 monthly ad spend |
$400 – $800 / month |
| Medium sellers | 5–20 SKUs $5,001 – $10,000 monthly ad spend |
$800 – $1,500 / month |
| Large sellers | 20+ SKUs Over $10,000 monthly ad spend |
$1,500+ / month |
The minimum monthly management fee is $400, regardless of account size.
The tiers are a framework rather than a fixed price list. Where an account sits inside its range depends on:
Higher spend means more data to analyse, more bid work and more campaign scaling.
Assessed across four things:
Some accounts fall into different brackets for SKU count and ad spend — 5–20 SKUs, for example, but more than $10,000 a month in spend. In those cases the fee is set primarily on ad spend and campaign workload, so it may sit in a higher range than the SKU count alone would suggest. The fee reflects the work required, not the label.
For larger or high-growth accounts, a base monthly retainer can be combined with a performance share tied to profit growth.
At the start of the engagement we agree a performance baseline from the account's current profit. If profit rises above that baseline, a share of between 20% and 30% of the additional profit applies on top of the retainer.
The agreed baseline is $3,000 of profit per month. The account reaches $3,750, so the additional profit is $750. At a 20% performance share, the bonus for that month is $150, payable alongside the monthly retainer.
The point of this structure is alignment: the performance share only pays when the account is more profitable than it was at the start.
The free audit establishes that, along with what the account needs before any fee is agreed.
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